The Pets That Provoke Our Purchases!

How Furry Friends Influence Our Purchases!
With the most extensive commercial ads coming our way in a couple of weeks, we are ready and waiting to see the next SuperBowl ads. Animals are always a large part of the ads spent for the big day.
Watching commercials might be a thing of the past for many, but the ad world still finds ways to attract their customer to the product lines, with over 5k ads in our face daily.
Playing with our pets and caring for their needs is how we show our love when they give theirs unconditionally. Saturday Night Live has a parody about our pet love and how it gets out of hand.
Pets are a part of the family and home. Every ad company knows that including your family member in an ad is a great way to pull at our emotional heartstrings.
Top Three SuperBowl Commercial that Does Just That:
1. To make us buy their beer, Watch Budweiser Puppy Love!
https://youtu.be/dlNO2trC-mk?si=0QZF8MwYQayMh981
2. To make us eat our favorite snack, Watch Doritos When Pigs Fly!
3. To make us purchase a home, Watch US Bank No Dogs Allowed!
Did they make you cry? Watching your animals, family, and friends enjoy your new home makes your home purchase decision more validated. Families are made up of all shapes, sizes, and animals. Happy New Year!
What Holidays Songs Make You Dance Around?

A house is a home when you feel as comfortable as Tom Cruise’s character in Risky Business. It was a risky business in the 80s to show you dancing around in your living room. LOL!
A classic home and staircase have been the backdrop for many amazing dance scenes from Beetlejuice to Risky Business to one of our favorite holiday films, Home Alone.
But in February 2020, the advertising world decided to remake one of the classic dance sequences as an ad with new dancing youth and the same classic style. In this ad, Domino’s Pizza reminded us that funny memes on traditional favorites warm our homes and make us laugh.
However, this holiday season, since the world of TikTok, we have been encouraged and provoked to dance and show others our skills. It is no longer a risky business; it is how the internet has involved the world for over 40 years.
It is your choice to dance to your favorite songs or post them for all to see, but Christmas songs ring through our kitchens, dining room, and staircases during the holidays. The best Christmas songs can be an argument at any table. Similar to if Die Hard is a Christmas movie but with data and the internet, and we have the answers. The Best 25 Christmas Songs of All Time courtesy of Spotify and the winner is Mariah Carey’s All I Want for Christmas is You!
Happy Holidays from ERA Real Solution’s Realty Family!
Becoming A Realtor!

Realtor: a person who acts as an agent for the sale and purchase of buildings and land
What was your first occupation?
I am sure you remember memories from your first work experience. However, memories of this employment can leave stories for all the right or wrong reasons for years to come.
First Bad Job Memories:
1. Scooping Rats Hair out of vats of chocolate
2. Any restaurant job that starts with “I was a dishwasher at….”
3. If you are unsure what a lousy job looks like, watch “The Devils Wear Prada.”
The median age for Realtors in the United States is 54.
The median age of the workforce in the United States is 43 years old. The median age keeps going up every decade. Why are realtors still working at ages above the median age? It might be because the leading reasons people leave a job, retire, or move to another career do not issue for real estate agents.
Top Reason Why People Leave A Job:
1. No Flexibility: Work-Life Balance
2. Not Appreciated by their superior or customers
3. The work is not exciting.
People think money or benefits is the driving reason for someone to leave a job. But, on the contrary, fulfillment to the community, work, and life is a leading reason people stay at a job.
Age over Beauty;
This phrase “age before beauty” means that old people should be served first, and the beautiful and young should be served or assisted later. However, it is mostly used by old people in a funny way to flatter the young people. A seasoned pro can make the difference when buying or selling a home. The average income for a realtor working 20-40 hours is $46,000 a year. The real estate career allows you to work in the place you call home, for the community you love, and for as many of the years you choose.
Become A Realtor
Whether you are an introvert or an extrovert, helping others can be a gratifying experience. At ERA Real Solutions, we are committed to helping people fulfill their dreams by providing expert guidance and support throughout the home-buying process. As one of the top-10 ERA franchise systems brokerages, we take pride in our boutique approach, which has helped us achieve a 98.7% customer satisfaction rating. Our full-time agents are highly skilled and dedicated to providing the highest quality service, making us “The New Standard in Real Estate.” Please don’t hesitate to get in touch with us to learn more!
Indian Summer with Unique Fall Predictors

It is incredible to think when people were asked five years ago where they wanted to be in an interview or conversation, that would have been predicted here. The changing of seasons can put this in perspective.
Indian Summer has Begun.
The real estate market stays hot and steady through the start of the school year and fall. Real estate experts agree the coronavirus has changed what people are looking for in a home—but to what extent is up for debate.
With low mortgage rates, the real estate market will see a fall season that was not predictable in the past.
Most people mark the coming of fall not on the fall equinox on Sept 22 or the return of the Pumpkin Spice Latte that seems to come sooner and sooner each year, like Christmas decorations at Target and Walmart but with the falling leaves, pumpkins, and our thicker socks.
What is Your Favorite Fall Decoration?
Suppose you want to sell a home or make your house a little more festive. Town and County offer some great tips on adding curb appeal to your home, with pumpkins, mums, and haybales.. OH MY!
Or is it Your College Football Banner?
At ERA Real Solutions Realty, making a house into your home is what we love to do! No matter what the season, helping you feel secure in your dream in this unpredictable year with a place you feel at home is our goal no matter what year it is.
ERA Real Solutions is a top-10 ERA franchise systems brokerage. Our boutique approach allows us to run at a 98.7% customer satisfaction rating. Our high-quality, full-time agents have quickly made us “The New Standard in Real Estate.”
Show Me The Money; Recruiting Real Estate Agents

The time real estate agents hear Show Me the Money, like the screen in Jerry McGuire, is more than most people can handle. However, the clientele works with their life’s most significant purchase or sale. Yelling louder and louder for your client to get everything on their wish list makes the best real estate agents.
At ERA Real Solutions Realty, our real estate market strategy to have the best agents for our clients is the heart of our mission, culture, and team mentality. Creating the best team for each market is how we succeed. If these things are in place, we show our agents the money.
Five things we consider when recruiting:
1. Not Always About the Money:
2. Leadership is accessible.
3. Give the employees the recognition they deserve.
“Having a positive culture and workplace environment helps a lot, as it encourages teamwork and communication, which increases engagement and opportunities for teammates to learn from each other. We also do regular shoutouts to people at all levels of the organization for great work or superior effort. These kudos cost nothing but provide important public recognition for a job well done, effectively compensating people in the form of social currency, which is highly valued.” – Gary Beasley, co-founder and CEO of Roofstock
4. Foster a collaborative environment, not a competitive one
5. Opportunity to Advance and Learn
Whether you are an introvert or an extrovert, helping others can be a gratifying experience. At ERA Real Solutions, we are committed to helping people fulfill their dreams by providing expert guidance and support throughout the home-buying process. As one of the top-10 ERA franchise systems brokerages, we take pride in our boutique approach, which has helped us achieve a 98.7% customer satisfaction rating. Our full-time agents are highly skilled and dedicated to providing the highest quality service, making us “The New Standard in Real Estate.” Please don’t hesitate to get in touch with us to learn more!
Back to the Old School Cribs, Our Love for Celebrity Homes

With Cribs coming back to MTV , reestablishing our love for our stars and their crazy homes has come back to us from the good old 90s. Were you a fan of this MTV craze?
How do you categorize the top houses if you think about your favorite homes from MTV or HGTV? Millionaires, actors, and sports athletes’ homes infuse their passion and need to make their houses into their homes. What makes a celebrity home unique? The location, the incredible space that it is used for, or just the size of the house in general.
Not sure what is on your top ten list, but here are some of our favorites.
Follow Your Passion; John Travolta
John Travolta’s Home in Florida is one of the best examples of including your home with your passion. John Travolta, the famous actor, is also a private pilot. The picture explains it all.
Love for Nature and Music; Florida Georgia Line’s Brian Kelly’s Treehouse and Studio
Location, Location, Location: If your creativity comes from nature or music, this unique home in the treetops of Nashville could be on your favorite top homes list. With a recording studio, six buildings, and a view of the woods from the porch but majestic like a bald eagle, this epic space is splendid like a bald eagle.
The Vanderbilt Estate The Biltmore, Per Size Dominates
The Vanderbilts built this incredible estate in Asheville, NC, and it still sits on this fantastic southern plantation that comes right from The Great Gatsby area with a winery, 175,000 square feet, and took six years to build in 1895. Now, an incredible resort getaway in the mountains of North Carolina, The Biltmore is the largest estate in the United States by over 70,000 square feet.
Secret Room and TikTok
Our love for crazy things in a home isn’t only about size, location, or passion but can also be a unique aspect or feature in someone’s home. Neal Patrick Harris loves magic and created a secret doorway in one of his homes. But it is not only the celebrities that have unique features in their homes, and the trend #secretroom on #TikTok shows us all that everyone has a passion or unique personality that they add to their house to make it a home.
We are growing in Florida!

AWARD-WINNING ERA BROKER CONTINUES GROWING SOUTHWEST FLORIDA MARKET SHARE WITH FOURTH SUNSHINE STATE MERGER
Addition of Boutique firm in Fort Myers Beach bolsters Ohio referral corridor.
Fort Myers Beach, FL (July 13, 2023) – ERA Real Solutions Realty based in Cincinnati, Ohio, has joined forces with Fort Myers Beach, Fla., brokerage Lahaina Realty. This marks the company’s third market expansion in Southwest Florida in four years.
Broker/owner Jeremy Raby, a former winner of the ERA® Gene Francis Memorial Award for Top All-Around Company, previously acquired Cape Coral-based ERA Cape Realty, as well as Fort Myers-based ERA Right Choice Realty.
With this announcement, Lahaina Realty will now operate as ERA Lahaina Realty, while maintaining the same boutique approach that has allowed them to succeed in Fort Myers Beach for over 50 years.
The combined company, which spans Cincinnati, Columbus and Cleveland, as well as Cape Coral and Fort Myers, now consists of 10 offices and over 400 agents, who were responsible for $700 million in sales volume in 2022, which bolsters their ranking on the RealTrends 500.
Founded in 1966, Lahaina Realty is widely known for expertise in the retirement and second-home market, as well as deep knowledge of prime beach properties. Lahaina Realty owner Paula Kiker will continue as broker of the local office, helping her team of 30 agents leverage the expanded suite of tools and services now available to them as part of ERA Real Solutions Realty.
Raby initially expanded into Southwest Florida after noting a growing trend of second-home buyers and retirees in his Ohio market securing properties in the surf region of the Sunshine State. Rather than refer clients to another brokerage, he pursued an option that would allow his company to keep the business in house and gain access to one of the fastest-growing markets in the U.S. [MD1]
ERA Real Solutions Realty’s Southwest Florida operations now consist of 4 offices and more than 160 agents.
“Joining forces with Paula and her team has significantly strengthened our referral network in Southwest Florida and provides our expanded company with additional expertise and presence in this market,” said Jeremy Raby, Broker/Owner, ERA Real Solutions Realty. “Our boutique approach allows our high-quality, full-time agents to consistently achieve a 99.5% customer satisfaction rating, creating a new standard for service excellence in Ohio and Southwest Florida. The Lahaina Realty team places that same emphasis on the importance of reputation and high-quality work ethic so we have tremendous synergies working to our advantage to fuel growth.”
In addition to creating a strong referral corridor between Ohio and Southwest Florida, Raby also created synergies through affiliated services. The acquisition of Right Choice Realty included an in-house title company, which Raby expanded into his Ohio offices. In addition, he brought his expanded Ohio-based company’s relocation services and property management to the Florida locations.